organizational advantages of wechat work

#ORGANIZATIONAL ADVANTAGES OF WECHAT WORK PROFESSIONAL#

The numbers of people in China who use WeChat for work are quite staggering, with 90% of those surveyed using the app for work purposes. There are many issues with using these popular instant messaging apps for work purposes - we wrote about 21 of them.

WeChat Work solves issues that could be encountered using the normal version of WeChat, such as adding the wrong person to a sensitive group chat or not being able to escape work chats when at home.

#ORGANIZATIONAL ADVANTAGES OF WECHAT WORK PROFESSIONAL#

It comes with the typical features you would expect to find in a professional messaging app such as being able to silence notifications when on a break, group chats and read receipts. This takes the premise of WeChat but offers several add-ons: WeChat offers a version of the app called ‘WeChat Work’. How does WeChat perform in the workplace? It has become all western social apps rolled into one. From this, WeChat was able to form a service that provides instant messaging, social sharing and video sharing, amongst many others. This includes Facebook (WhatsApp), Google, Twitter and YouTube. This competition to take advantage of WeChat’s success only leads to increased growth.Īnother reason for WeChat’s quick growth is the fact that China has blocked western social sites since 2010. It is becoming a go-to option for businesses looking to advertise or share their content. The Chinese government may well decide to use WeChat to issue virtual ID cards and begin an electronic identification system.ĭue to WeChat’s position as a tool for many aspects of daily life, new startups in China are having to bear in mind the app’s omnipresence. To take things even further, there is plenty of talk about a natural progression from messaging app into a form of personal ID. This encapsulates why WeChat dominates the Chinese market - it’s synonymous with the mobile phone there, and it comes with almost any function you might need. These are just a few of the services available. Users can also do any of the following using the platform: WeChat has established itself as more than just a messaging app. In 2011, Tencent was able to migrate millions of users from its QQ software, the largest communication service in China at the time, as WeChat became a more popular option. Graph by Statista How has WeChat become so popular? However, it is projected to be one of three dominant messaging companies over future years alongside Apple and Facebook.īelow you can see how the number of accounts has skyrocketed since 2011.

To a western ear, Tencent may not be immediately familiar. WeChat, owned by Tencent, showcases over 902 million daily users, with 38 billion messages sent via the platform each day. WeChat is the most accepted method of mobile communication in China, and it is a staple on almost every mobile phone. Since its inception in 2011, it has been funded by the Chinese government with the generally accepted proviso that it can monitor all user activity.Īccording to Ben Thompson, analyst and founder of the blog Stratechery, “there is nothing in any other country that is comparable: not LINE, not WhatsApp, not Facebook”. WeChat is the communication and social app that rules the roost in China.

Organizational advantages of wechat work